I am fully qualified Complementary/Holistic Therapist and I have posted my website www.dochsa.co.uk, on every website I can think of. I have advertised in our local paper, I have put flyers on cars, I have contact local Doctors surgeries and Dentists?
I am at a loss and need to get this sorted as the bills are starting to pile up. Anyone please help. I am in Bedworth in Warwickshire,
I am trained and offer the following services: Aromatherapy, Body Massage, Crystal Therapy, Hypnotherapy, Indian Head Massage, Life Coaching, Reflexology, Reiki, Thermal Auricular Therapy, and Thought Field Therapy.
I also offer training, and want to work with local business to help reduce stress and increase their staff morale. I just don't know what else to do. I think I have ticket all the boxes and crossed all the t's.
Customers just seem to be staying away. It is because the universe is saying something else? I am fighting with practicality, waiting for the law of abundance to kick in.
How do I advertise my Complementary Therapies business without spending a fortune, dochsa.co.uk?
Try public speaking to promote yourself and your services. I don't know about England, but a novice speaker here typically receives about $200 per presentation. Within a year, $500 to $1000 per talk is reasonable. The potential for even more exists. Public speaking represents an important secondary source of revenue for any therapist.
I used to do massage therapy and maintained a small private massage practice, but also promoted myself as a public speaker on self-help massage. These programs generated more revenue than my massage practice.
Besides the potential for direct income from public speaking, there are other professional benefits. Public speaking provides name recognition. It sets you above the competition. Even if the presentation is free, when an organization hires you to speak, it conveys a sense of endorsement.
Public speaking puts you in front of potential clients. Because they come to your program for the opportunity to learn, their natural sales resistance is lowered. Compare self-help programs to a first aid course. You learn to treat minor ailments, but still go to the doctor for acute problems and a periodic check-up. The audience will automatically think of you when seeking a personal therapist.
Promoting yourself as a personal consultant is a logical extension to public speaking. There were certain techniques that I did not teach in my programs because it would have been almost impossible to demonstrate in a group setting. However, I easily taught these techniques to one or two people who would pay for my time as a consultant.
Public speaking allows you to market other products and services. Let’s say you are affiliated with a spa. It should be relatively easy to weave discussion of these spa services into your massage program. If you are an independent practitioner, using the spa example, find one locally who would help cover your normal speaking fees in return for mentioning their spa services and providing marketing materials during the program. This allows you to charge lower speaking fees, while getting in front of potential clients.
The marketing value of a presentation extends beyond the program itself. Most organizations hosting your presentation will publicize the event. Even people who do not attend might read the information or hear about you from other attendees.
Reply:Looks like the answer is in the question ;)
Reply:Maybe you need to try your local health food stores, see if they can help promote you. Also fitness classes, diet clubs, things like that.
Ask if you can do a quick sales pitch or something.
Reply:Is it because most of the 'complimetary' therapies you offer are total bol*ocks? Crystal Therapy??? Seriously, are people really that gullible? If they are then nice one..money for nothing!
Reply:I just search Google for "complementary therapies" +UK and your website didn't come up in the first 5 pages of results. I then repeated this for Warwickshire instead of UK and you still didn't appear! Same for Yahoo. So one thing to do is get your website noticed by the search engines.
If you do your website yourself you need to add something called meta keywords to your source code. (I'm not an expert so I won't go into detail about how to do this). If you pay a company to do it for you then you need to get them to update it ASAP. It's no use having a website if no one can find it.
Reply:Nice website but it's not optimised.
Run it though http://www.ranks.nl/tools/spider.html and you'll see that the top frame is stopping your keywords being picked up by google, yahoo etc...
Advertising takes some time to start working, word of mouth is usually the best for business. As a web designer I get almost all my jobs from references.
I'm happy to give some advice on your web site contact me howefactor@yahoo.co.uk
Reply:Ask Holland and Barrett and stores like that if you can leave leaflets on the counters. Try health spa's, fitness centres, nail salons, anything like that.
Offer one treatment with a second half price.
Advertise in the Sun Local.
Put an advert on Ebay. Some people do that.
I hope business picks up for you.
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